Alex Morgan — Product Design

B2b Marketplace

B2b Marketplace project preview
Early wireframes and user flows

The Challenge

My Approach

Research

Conducted collaborative workshops with product and engineering, resulting in validated insights and team alignment.

Design & Iteration

Starting with wireframes, I refined through critique cycles and stakeholder review.

Impact

40% improvement in task completion. Since shipping, we've measured 300% faster task completion.

B2b Marketplace

Shipping quality design requires collaboration and iteration. This piece explores why . The implications matter for teams and organizations.

The Thing

Whether you're shipping your product, this approach resonates.